Ferns N Petals (FNP), a gifting company, has announced that it is courting private equity investors. The brand seeks to strike success with its unique business model as the largest online gifting retail platform in the Asia.

The funds raised will be used to support various marketing plans, branding activities, geographical expansion, acquisitions, and technological advancement. The PE investment will be managed and advised by Motilal Oswal, as per a FNP statement.

FNP plans to strengthen its portfolio across sectors of consumer, technology, e-commerce, marketplace, corporate gifting, etc. Ferns N Petals completed 27 years of operations. It has international presence in Dubai, Singapore, Doha and plans to expand and be active in Saudi Arabia, Malaysia, Indonesia, Philippines, UK & Russia, in the near future.

The company, which started with a single store in 1994, has grown into a reputed brand entailing 11 verticals, with a topline of Rs 400 crore in FY2020-21.  The company is led by Vikaas Gutgutia. FNP today claims to lead the gifting and cakes industry with 400 outlets in more than 125 cities pan India.